BUS 599 Week 10 DiscussionI Have a Plan

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Week 10

"I Have a Plan"

Per the text, planning isn’t just what you do to go into business; it’s what you have to do to stay in business. Speculate on the planning mechanism(s) that you believe would work well for your NAB business if implemented properly. Provide a rationale for your response.

"Mission Possible" • Describe how an organization’s mission statement and values are supported by specific aspects in the marketing, operations, technology, management, and social responsibility sections of a business plan. • In a real life situation, feedback from your business plan development team can be extremely valuable. Explain the value of receiving feedback from your ‘team’ (your instructor and fellow students) on the various sections of your non-alcoholic beverage (NAB) business plan while you work towards making necessary revisions.

Week 5: "Smooth Operator" Elaborate your own definition of production operations management, including manufacturing and service operations. Then, assess the implication of technology in your definition. Lastly, appraise the impact of your previous responses to your Operations, Technology, and Management Plan development.

Week 3: There are two (2) very different target markets and sales forces discussed in the videos. Identify some of the key differences between the organizations’ sales forces and target markets. Explain the value of developing a sales force based on the target market. Use examples from each video to support your response.

Suppose Honest Tea has hired you as a consultant to evaluate the completeness of their strategy for future growth. Base your evaluation on the provided SWOT analysis.

Assignment 4: Presentation

Due Week 9 and worth 70 points

After you have fleshed out your business plan you will have the information you will need for a slide presentation (e.g., PowerPoint). This 12-slide presentation conveys the most important aspects of your business in a short time. More sophisticated investors, such as angel investors and venture capitalists, will typically not look at your written business plan until they have seen your slide presentation.

Presentation (MS PowerPoint or equivalent)

Create a 12-slide presentation. Follow the outline on pp. 343–346 for the critical slides of your presentation and their placement.
- Hints: Include the highlights of your elevator pitch, which shows that you understand your business. The elevator pitch is a concise description of your company—its product, market, competitive advantages, and so on. Whether pitching your business to an investor or describing it to a potential connection at a networking event, you need to be able explain your business succinctly to someone in the amount of time it would take to ride up a few floors in an elevator. Use the worksheet in the text (p. 362 | Your “Elevator Pitch”) to develop your elevator pitch.
- Hints: You must limit your presentation to twelve (12) slides. You do not want to overwhelm your audience with too many slides or bore them with information they already know.
Cite three (3) resources you have used to complete the exercise.
- Citations and references must follow APA format. The reference page is not included in the required page length

The specific course learning outcomes associated with this assignment are:

Describe strategic planning techniques used to formulate alternative strategies designed to achieve stated business goals.
Create a plan to implement a firm’s strategy and manage the change from current operations.
Analyze strategies for exerting the internal leadership needed to drive the implementation of strategic initiatives and improve operating excellence.
Use technology and information resources to research issues in strategic management.
Write clearly and concisely about strategic management using proper writing mechanics.

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